This month’s SF Tech Sessions features three startups that are building communities on the mobile platform. The companies are:
1. WAPtags is a mobile search and bookmarking site that is building an ad-hoc community around search results. Users can leave comments on sites, creating conversations and connections between visitors who found the site through WAPtags.
2. Twitter is built to let you take an online community – your friends, blog readers, or site visitors – and make a mobile community around them. Users can send SMS updates to Twitter which are saved online and can be posted to website or sent to friends’ phones.
3. TextMarks allows people to create instantaneous mobile communities based solely on text messages. Anyone can define a key word and choose an automated response when that keyword is sent to the system. But a community is created when users allow people to subscribe to the key word, then any subscriber to send messages to the group allowing anyone with a keyword, whether they know each other or not, to join in.
It strikes me that potential in mobile communities for retailers is huge and it’s worth watching this area as it continues to grow.
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